Fortis Property Services logo

The owner of Fortis Property Services asked me to provide a new logo design and an updated design of his existing logo.

“I need an updated logo that more accurately represents the services I offer, I also want a logo I can use on my website and social media”

Final updated design

Colour logo

Black & white logo

Reversed colour logo – to be used on website

My preferred design

Colour logo

Black & white logo

Reversed colour logo – to be used on website

Brand

The logo design had to use the colours Fortis Property Services had chosen for their branding.

Uncomplicated

The logo needed to be simple enough to work at all sizes from the side of a van to Twitter.

Dynamic

The logo needed to convey Fortis Property Services level of professionalism and commitment to their customers.

Alternative design

Colour logo

Black & white logo

Reversed colour logo – to be used on website

Conclusion

Despite Fortis Property Services approaching me to design a new logo, in the end they wanted a tidied up version of their existing logo. In many ways this is a shame, because I feel my design was more dynamic and better conveyed the services they offer, but the client is always right!

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