jQuery(document).ready(function($){ $( "img" ) .mouseenter(function() { var title = $(this).attr("title"); $(this).attr("temp_title", title); $(this).attr("title",""); }) .mouseleave(function() { var title = $(this).attr("temp_title"); $(this).attr("title", title); $(this).removeAttr("temp_title"); }); });

DC Products banner ads

Adverts that ran on websites and emails.

Washing machines banner ad
Context image for warewasher banner ad

Banner ad in context.

Washing machines banner ad
Laundry banner ad in context

Banner ad in context.

Warewashers banner ad
Warewashers banner ad in context

Banner ad in context.

Washing machines banner ad
Laundry banner ad in context

Banner ad in context.

Brand

These banner ads needed to be very obviously on brand, in order to make a real statment.

Dynamic

The ads had to grab attention and get the message across effectively.

Simple

The banner ads are relatively small, so they couldn’t contain too much information, but needed to stimulate interest.

Conclusion

These banner ads preceded an increase in sales.