Andrew McCabe Films website Search Engine Optimisation


Andrew McCabe Films homepage

The Challenge

Andrew McCabe Films are a fairly new bespoke kitchens designers and manufacturers, they wanted a website that effectively showed off their work, allowing potential customers to see what they were capable of.

The Solution

After receiving an email from Andrew, I sent him a report detailing various ways in which he could optimise his search engine rankings; Andrew chose to undertake some of these himself, and employed me to do others.

In detail I made the following improvements to Andrew’s site:

  • Provided him with┬ádetails on the anatomy of a blog post
  • Provided him with┬ádetails on a keyword rich blog post
  • Created a print friendly CSS
  • Installed Google analytics
  • Improved his site’s coding to integrate better with search engines
  • Corrected errors with site internal links
  • Rewrote the site’s content to be richer in keywords

These changes saw his site rise higher in search engine rankings, which resulted in an increase in bookings for 2015.

Google Analytics Report

Andrew McCabe Analytics Report
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